The Conversion Report section displays an overview of the reports based on the parameters set in the Offers.

To generate a list of conversion reports based on the selected filters, first you need to create an offer in the Offers > Manage Offers section.

Read more about how to create an offer in this Knowledge Base article.

To view the reports, go to the All Reports > Conversion Report section.

The Conversion Report list contains the following information:

  • Date: The date when the conversion occurred.

  • Offer: The offer in which conversion occurred.

  • Affiliate: The affiliate for the specific conversion.

  • Goal: The goal to which conversion has been applied.

  • Status: The status of the conversion.

  • Payout: The payments to the particular Affiliate.

  • Revenue: The payments from a specific Advertiser.

  • Sale Amount: The sale amount parameter uses in the conversion URL for further financial calculation or statistics.

  • Conversion ID: The ID number for the current conversion.

  • Sub ID: The Affiliate sub ID specified in the tracking link.

You can narrow down the search results by using the following filters:

  • Date: Select the date range for the report.

  • Affiliate: Select the Affiliate from the drop-down list.

  • Offer: Select the offer from the drop-down list.

  • Offer Type: Select the offer type from the drop-down list.

  • Goal: Select the goal from the drop-down list.

  • Status: Select the status from the drop-down list (Pending, Done, Rejected).

  • Country: Select the country from the drop-down list.

  • Browser: Select the browser from the drop-down list.

Click the “Search” button to generate a list.

To view more details about conversion, click the “Details” button in the Actions column.

The “Details” pop-up window contains the following blocks:

  • Status: The data about the status for specific conversion.

  • Conversion: General information about the conversion.

  • Impression: General data about the ad link impression.

  • Click: General information about the click.

In the “Details” pop-up window, the “Status” block contains the following information:

  • Status: The current status of the conversion.

  • Changed: The time when conversion status was changed.

  • User: The user’s name.

  • Comment: The comment for the conversion. If the user changes the status manually, the system will require you to leave a comment.

The “Conversion” block contains the following information:

  • Time: The time when the conversion occurred.

  • IP: The IP address for the conversion.

  • Country: The country where the conversion occurred.

  • Browser: The type of browser in which the conversion occurred.

  • Platform: The platform on which the conversion occurred.

  • Referer: The referer applied to the conversion.

  • Source: The source in which the conversion occurred.

  • Affiliate Sub 1: The Affiliate Sub ID number 1 for the conversion.

  • Affiliate Sub 2: The Affiliate Sub ID number 2 for the conversion.

  • Affiliate Sub 3: The Affiliate Sub ID number 3 for the conversion.

  • Affiliate Sub 4: The Affiliate Sub ID number 4 for the conversion.

  • Affiliate Sub 5: The Affiliate Sub ID number 5 for the conversion.

  • Affiliate Unique 1: The Affiliate Unique ID number 1 for the conversion.

  • Affiliate Unique 2: The Affiliate Unique ID number 2 for the conversion.

  • Affiliate Unique 3: The Affiliate Unique ID number 3 for the conversion.

  • Affiliate Unique 4: The Affiliate Unique ID number 4 for the conversion.

  • Affiliate Unique 5: The Affiliate Unique ID number 5 for the conversion.

  • Affiliate Click ID: The Affiliate Click ID number for the conversion.

  • Advertiser Sub 1: The Advertiser Sub ID number 1 for the conversion.

  • Advertiser Sub 2: The Advertiser Sub ID number 2 for the conversion.

  • Advertiser Sub 3: The Advertiser Sub ID number 3 for the conversion.

  • Advertiser Sub 4: The Advertiser Sub ID number 4 for the conversion.

  • Advertiser Sub 5: The Advertiser Sub ID number 5 for the conversion

  • Advertiser Unique ID: The Advertiser Unique ID number for the conversion.

  • Request Params: The request params for the current conversion.

  • Request Cookies: The request cookies for conversion.

The “Impression” block contains the following information:

  • Time: The time when an impression occurred.

  • IP: The IP address for the impression.

  • Country: The country where the impression occurred.

  • Browser: The type of browser in which the impression occurred.

  • Platform: The platform on which the impression occurred.

  • Referer: The referer applied to the conversion.

The “Click” block contains the following information:

  • Time: The time when the click occurred.

  • IP: The IP address for the click.

  • Country: The country where the click occurred.

  • Browser: The type of browser in which the click occurred.

  • Platform: The platform on which the click occurred.

  • Referrer: The referer applied to the click.

You can save the report’s selected filtering settings (except date range) and column filters. Scroll down to the bottom of the report and click the “Save” button. The saved report will be available in the “Saved Reports” section.

To apply a new status to the certain conversions click the “Bulk Change” button.

Select the conversions from the list and click the orange Wheels icon to configure. In the “Change Status Selected Conversions” pop-up window fill in the data fields and click the “Save” button to apply changes.

Note: You can apply a new status to the selected conversions only during the conversions approve period.

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