To open the “Geolocation Summary” report, go to the All Reports > Mailing Reports > Recipient Summary section.

The section contains three tabs:

  • Group by Country.

  • Group by Region.

  • Group by City.

In the “Group by Country” tab, you can view the system activity breakdown per country.

The report contains the following information:

  • Country: The name of the country.

  • Sent: The total number of sent emails.

  • Failed: Total number of failed to send emails.

  • Delivered, %: The number of delivered emails and a percentage of sent and delivered values.

  • Soft Bounced, %: The total number of not delivered emails from all Campaigns due to email service issues and their percentage of the total number of sent emails.

  • Hard Bounced, %: The total number of not delivered emails from all Campaigns due to email address issues and their percentage of the total number of sent emails.

  • Total Opens: The total number of opened emails of all Campaigns.

  • Unique Opens, %: The total number of unique opens and the open rate.

  • Total Clicks: The total number of email link clicks.

  • Unique Clicks, %: The number of unique email link clicks and click-to-open rate (the percentage of the unique clicks and unique opens).

  • Clicks Through, %: The percentage of the unique clicks and the total number of the delivered emails.

  • Spam Reported, %: The total number of emails that users marked as “Spam” and spam rate.

  • Unsubscribed, %: The total number of unsubscribed emails and unsubscribe rate.

You can narrow down the search results by using the following filters:

  • Date: Select the date range for the report.

  • Campaign: Select the campaign.

  • Campaign Label: Select the campaign label.

  • Country: Select the country.

  • Region: Select the region.

  • City: Select the city.

In the “Group by Region” and “Group by City” tabs, you can view the same statistical information grouped by geographic region (“Region” column) or a particular city (“City” column).

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