Event Tracking Type: Pixel

The Pixel tracking type allows you to inject JS code into Phonexa’s forms when the selected trigger event takes place.

Read more about the Event Tracking feature and its configuration in the “Event Tracking (LMS / Call Logic)” Knowledge Base article.


This rule can be configured on Product and Publisher levels.


Read more about Tracking Rule setting up on the Product level in this Knowledge Base article.

Read more about Tracking Rule setting up on the Publisher level in this Knowledge Base article.

To create this tracking rule, fill in the following fields in the “Add Rule” pop-up window:

Trigger: Select the event that triggers the action.
  • [LMS] Lead Sold: The lead is sold through the Campaign.
  • [LMS] Lead Rejected: The lead is not accepted by any Campaign.
  • [Call Logic] Lead Sold: The lead was sold to the Publisher.
  • [Call Logic] Lead Rejected: The lead was rejected by the Publisher.
Action: Select the “Pixel” option.

pixel 1st pop up

Once you select the preferable event, click the “Next” button to proceed with the setup.

The “Trigger Settings” block allows you to set up additional filters for the selected event. The list of available filters may vary based on the user role, platform, and configuration level. The filter fields are optional. If no filters are set up, the action will be triggered for all the leads that fit the event trigger.

Depending on the user role, platform, and configuration level, the following filters for trigger settings are available: 

  • Method: Select the Method (POST). 
  • Publisher: Select the Publisher. 
  • Channel: Select the Channel.
  • Source: Select the Source. 
  • Buyer: Select the Buyer. 
  • Campaign: Select the Campaign. 
  • Pingtree: Select the Pingtree. 
  • Price Restrictions: Select the Price restrictions (Price is greater than 0, Price is greater than a certain value, Price is greater than or equal to a certain value, Price is lower than a certain value, Price is lower than or equal to a certain value, Price range inclusive). Note: The “Price range inclusive” value is available only for the “Lead Sold” and “Campaign Sold” triggers.
  • Price Restriction Value: Enter the price value. 
  • Min Price: Enter the minimum price value to trigger the rule by the price range (available only for the “Price range inclusive” value in the “Price Restrictions” field).
  • Max Price: Enter the maximum price value to trigger the rule by the price range (available only for the “Price range inclusive” value in the “Price Restrictions” field).

pixel 1st pop up newThe “Action Settings” block allows you to configure the action required for the rule setup:

  • Tracking Code: Enter the code that will be posted into the form as provided in the example using the required placeholders. To view, click the “Show available placeholders” button.

Click the “Save Rule” button to confirm.

pixel 2 pop-up new