SMS Campaigns: Delivery Channels

The Delivery Channels section allows you to view the list of SMS Delivery Channels, add new, and configure existing Channels.

 

To view the Delivery Channels list, go to the SMS Campaigns > Settings > Delivery Channels section.

Delivery Channels-2

The delivery channel list contains the following information:

  • ID: The unique identification number of the Channel.
  • Name: The name of the Channel.
  • Delivery Channel / ESP: The type of the Channel.
  • Created At: The date and time when the Channel was created.
  • Status: The status selected for the Channel (Active, Disabled, Paused).

You can narrow down the search results by using the following filters:

  • Name: Enter the name of the Channel.
  • Delivery Channel, ESP: Select the type of the Channel (OpenMarket SMS, ZipWhip SMS, Twillio SMS, VooDoo SMS).
  • Created At: Select the date when the Channel was created.
  • Status: Select the status of the Channel (Disabled, Active, Limit Reached, Failover Paused, Paused, Deleted).

To create a new Channel, click the “Add Delivery Channel” button. Enter the name of the Channel in the “Name” field and click the “Add” button to complete. 

add channel-3

To configure the existing Channel, click the “Settings” button in the “Actions” column, and the system will redirect you to the setup page. 

The “Delivery Channel Set Up” page contains seven tabs:

Global

The “Global” tab allows you to make general changes to the Channel, such as renaming, changing the status, or deleting a Channel. 

The “Global” tab contains the following settings:

  • Name: Enter a new name for the Channel.
  • Status: Select a new status via the “Change Status” pop-up window and click the “Save” button.

Note: You can change the status of the Channel to “Active”, “Disabled”, or “Paused”.

You cannot change the status to “Fail Over Automation” because this is an automated status.

global tab-1To delete it, click the “Delete Channel” button. Check the Channel configuration process by clicking the “Validate Channel Settings” button. Click the “Save” button to complete. 

Note: A red exclamation mark will appear in the tabs that require configuration.


Integration

The “Integration” tab allows you to select the required ESP (such as Postmark, AmazonSES, and others) in the “Select ESP” field. Fill in the required fields based on the selected ESP type. The set of fields depends on the ESP type. The setup instruction will be displayed under the fields.

Note: Set up the selected service to get started using the integration. 

integration tab-1

Sender ID(s)

The “Senders” tab allows you to configure sending or replying options. 

The “Senders” tab contains the following information about sender groups:

  • Group Name: The name of the group.
  • Sender Type: The type of the sender.
  • Sender ID(s): The unique identification number of the sender.
  • Unsubscribe List: The name of the unsubscribed list.
    • Contact List: The contact list of the sender.
  • Status: The status of the group.
sender tab

To add a new sender group to the list, сlick the “Add Sender Group” button. Fill in the following fields in the “Add New” pop-up window: 

  • Sender Group Name: Enter the name of the Sender Group.
  • Sender Type: Select the type of the Sender.
  • Choose Unsubscribe List for Opt/Out: Select the unsubscribe list.

Click the “Add” button to confirm.

add new senderClick the “Keywords Setup” button in the “Actions” column to manage the keyword settings for the SMS. In the “Keyword” column, you can see a list of existing keywords for different actions in the SMS template messages. 

In the “Message Response” column, you can edit the response message to the keyword. The “Type/Action” column displays the list of available actions for the SMS.

default keywords

To edit the existing group, click the “Edit” button in the “Actions” column. 

Fill in the following fields in the “Edit” pop-up window: 

  • Sender Group Name: Enter the name of the Sender Group.
  • Status: Select the status of the Group.
  • Choose Unsubscribe List for Opt/Out: Select the unsubscribe list.

Click the “Save” button to confirm.

edit group

Click the “Manage Senders” button in the “Actions” column to configure the Sender Group settings.

The Sender Group configuration block contains the following information:

  • ID: The unique identification number of the record.
  • Sender Type: The type of the sender.
  • Sender ID: The identification number of the sender.
  • Status: The status of the group.
manage senders

Click the “Add Sender ID” button to add a new Sender Group ID. Fill in the “Sender ID” field and click the “Add” button to confirm.

add sender ID

Click the “Edit” button in the “Action” column to edit the existing group ID. Change the ID in the “Sender ID” field and click the “Save” button to confirm.

edit sender ID

To delete the group ID from the list, click the “Delete” button. Click the “Delete” button in the pop-up window to confirm.

delete sender

You can change the group’s status and select the default sender. Click the active button in the “Status” column to change the status. Click the active button in the “Actions” column to change the group’s status.

Speed Limitation

The “Speed Limitation” tab allows you to set a monthly delivery cap and delivery speed limitation for sending out SMS campaigns. The “Speed Limitation” tab contains the following settings:

  • Monthly Cap Limitation: Switch the toggle to the “ON” position to enable the monthly cap limitation settings.
  • Cap Per Month: Enter the required values.
  • Speed Limitation: Switch the toggle to the “ON” position to enable the speed limitation settings.
  • Speed: Enter the total number of SMS to send during the selected interval.
  • Interval: Select the time interval that specifies the maximum cap of SMS sent during the chosen time frame.

Note: This option is enabled by default (The default speed is 100 per hour). The Speed Limitation option will set limitations for all campaigns on the selected channel. To configure the Speed Limitation on a campaign level, go to SMS Campaigns > Campaigns, select the campaign, and click the “Configure” button in the Actions column. Select the Sending Option(s) tab, enable the Limiter, and set the limitations for the campaign.

speed limitation tab

To complete the setup process, click the “Save” button.

Failover Automation

The "Failover Automation" tab allows you to set up a calculation rate of failed messages on the specified channel. This setting allows the system to automatically switch the delivery channel (and all associated campaigns) to a new one.

We consider the following event names to be failed messages: “Sent Failed”, “Delivery Failed”. 

The “Failover Automation” tab contains the following settings:

  • Failover Automation: Switch the toggle to the “ON” position to enable the failover automation feature.
  • Trigger Type: Select the trigger type of the Failover Automation.

Performance Based Failover

  • Maximum % of failed messages: Enter the maximum percentage ratio of total messages sent in the past (..) hours over the number of failed sent and failed delivery messages.
  • Minimum number of failed messages: Enter the minimum percentage ratio of the total number of failed messages in the past (..) hours.
  • Failed messages within the past: Select the number of past hours to accumulate for the Failed Rate (From 1 hour to 24 hours).

Channel Switch Configuration

  • Switch Delivery Channel to: Select the active SMS delivery channels to which the system will switch once the failover automation gets triggered.
  • Sender Group: Select the sender group from the existing one.
  • Sender ID: Select the sender ID from the existing one.
  • Pause the channel for x days: Select the number of days during which the SMS channel will pause once the failover automation gets triggered. You may also choose the option to reactivate the channel manually.

Note: The paused channel will get the "Fail Over Paused" status. It could be switched to the "Active" status in two cases:

    • Users can change the channel’s status manually in the “Global” tab.
    • The number of selected days has passed.
  • Switchover notification recipient(s) list: Enter the email address to send the failover notifications once triggered.
failover tab

To complete the setup process, click the “Save” button.

Validation Log

The “Validation Log” tab allows you to view the SMS Monitor validation history. The “Validation Log” tab contains the following information:

  • Time: The exact time of the event.
  • Type: The type of the event (Validation Started, Validation Ended).
  • Message: The information about the event.
validation log

Request Log

The “Request Log” tab displays the SMS Monitor log entries and their duration log entries and their duration. The “Request Log” tab contains the following information: 

  • Time: The exact time of the event request.
  • URI: Uniform Resource Identifier of the event request.
  • Duration: The duration of the event request.
request log-1


Click the “View” button in the “Actions” column to view the complete information about the log.